# Appointment booking ROI calculator

Estimate the monthly value of converting more enquiries into attended appointments and spending less time on manual booking.

Canonical page: https://aismarty.com/tools/appointment-booking-roi-calculator

## Purpose

Estimate the monthly value of making booking easier. Enter your enquiries, current and improved booking rates, appointment value, no-show rate, admin time and tool cost to compare the extra revenue and time saved with what the tool costs.

## How to use this tool

1. Enter your monthly booking enquiries and the share you book today.
2. Enter the booking rate you think instant booking could reach, plus appointment value and no-show rate.
3. Add admin time saved, staff cost and tool cost to see the net monthly and annual result.

## Example inputs

- Booking enquiries per month: 200
- Enquiries booked today (%): 30
- Enquiries booked with instant booking (%): 40
- Average appointment value (£): 60
- No-show rate (%): 10
- Admin minutes saved per booking: 5
- Staff cost per hour (£): 15
- Monthly booking tool cost (£): 50

## Limits and what to check

The change in bookings equals enquiries × (instant booking rate − current rate), so a lower rate shows a loss. Attended bookings remove no-shows, and their value is attended bookings × appointment value. Admin value equals bookings after the change × minutes saved ÷ 60 × hourly cost. Net benefit subtracts the tool cost, and annual figures multiply by 12. All rates are your assumptions.

## Frequently asked questions

### Why does the no-show rate matter?

Only attended appointments create revenue, so extra bookings are reduced by your no-show rate before their value is counted.

### Is the booking ROI result a promise of more appointments?

No. It shows what your own booking, no-show and value assumptions imply. It is not a benchmark or a forecast.

### Are my booking figures stored or sent anywhere?

No. The booking calculation runs in your browser, does not use an AI model and does not store your numbers.

### Why is admin time part of the booking calculation?

Manual booking takes staff time. Multiplying the minutes per booking by your hourly cost shows the time value alongside the extra appointments.

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